It is essential for every man to use a suitable razor to facilitate the process of shaving. FLEXISHAVE is a razor that adapts to every face shape and makes shaving easier by using the so-called Fin Ray Effect®.
EMAMI DESIGN, Germany
Team Lead: Arman Emami
Design: Arman Emami
Shaving is a persistent matter and can turn out to be a tricky business, so it is essential to use a suitable razor for daily shaves. What if there is a razor that adapts to every face shape? FLEXISHAVE adapts to the facial contours exactly using the so-called Fin Ray Effect®. It makes shaving easier and reduces the risk of injury.
The Fin Ray Effect® is a bionic principle of an adaptive form that imitates the fin of a bony fish. Pushing the finger in, it does not bend away – quite the reverse, because the fin bends towards the finger and embraces it.
Its adaptive form provides an efficient movement for the fish bone – discovered by Leif Kniese, a German biologist, 1997. After decoding its mode of action, he applied for a patent on the Fin Ray Effect®.