"People make memos in order to remember important things and do them on time. However, it’s easy to forget something if you don’t keep track of your memos – especially when there are many of them. It’s Time to Read Me is an electric pin-up board and light-up drawing pin set that allows the most pressing memos to be illuminated when they need to be acted upon.

The idea is to make sure the right memos catch your attention. The drawing pin draws power from the board when it is pressed in. A spring-operated time-setting dial activates the light according to the user’s settings. It also controls the flow of power. When the user sets a time, the electricity to that pin is cut off. When the set time arrives and the dial moves back into its original position, the electricity can flow again and the pin lights up."