Gordon Bruce, United States
Gordon Bruce is principal of Gordon Bruce Design LLC and has been a design consultant for 40 years working with many international corporations in Europe, Asia and the USA. He has worked with numerous multinational corporations on many different kinds of products at all scales – from airplanes to computers and medical equipment. From 1991 to 1994, Gordon Bruce was a consulting Vice-President for Art Center College of Design’s Kyoto programme and, from 1995 to 1999, Chairman of Product Design for the “Innovative Design Lab of Samsung” (IDS) in Seoul, Korea. In 2003, he played a crucial role in helping to establish Porsche Design’s North American office. For many years, he served as head design consultant for Lenovo’s Innovative Design Center (IDC) in Beijing and he is presently working with Bühler in Switzerland and Huawei Technologies, Co., LTD in China. Gordon Bruce is a visiting professor at several universities in the USA and in China. He is also an author of a monograph about the famous American architect and industrial designer, Eliot Noyes which was published by Phaidon Press. He is writing another design book while writing periodically for international design magazines. He recently received Art Center College of Design’s “Lifetime Achievement Award”.