The jury of the Red Dot Award: Design Concept follow strict guidelines to provide a fair and ethical evaluation. In addition, they declare to act fairly and impartially to the best of their ability in their jury duties. The jury are academics and design studio heads and editors of design publications who have no association with the concepts submitted. In the event that there are concepts that they are involved with, the jury member abstains from judging.
Keeping the process fair and efficient. Entries are presented to the jury without name, picture or corporate logo of the designers, entries are anonymous to prevent any possible bias.