Winner red dot award: design concept

Productivity

 
   
Opening with Date

Opening with Date is a food packet design that makes it difficult to overlook the date of manufacture.

Processed food packages are always printed with a manufacturing date, but on some packages the date is difficult to find. What’s more, some consumers pay no attention to the manufacturing date, which gives merchants a loophole for selling food that has nearly expired. Opening with Date is a packet design that makes the manufacturing date difficult to ignore. It links the month and date of production with the packet’s tear lines. The month is indicated at one end of the packet (along the seal) and the date is indicated at the other end.

 
red dot award  
design:
     
   
Sui Ting Meng   Xie Ya Song  
       
       
 
   
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